Read this tip to make your life smarter, better, faster and wiser. LifeTips is the place to go when you need to know about Market Research & Analysis and other Business Research topics.
If it's important enough to you to consider paying thousands of dollars for a market research report, you want to make sure you're getting the most actual business analysis for your money. That's why it makes sense to consider paying for a specialist in business analysis from a reputable company, rather than a top-down, data-driven general view. These analysts make their living covering a specific industry or industry segment, so it's in their best interest to develop solid new information on a regular basis and to be right a lot more often than wrong.