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What about unofficial sources like blogs?

Unofficial Sources Can Be Part of the Mix

Blogs, web forums and bulletin boards covering certain businesses or industries can be part of developing an overall market research plan. These unofficial sources can often be filled with interesting information tidbits and web links to articles of interest. But none of these are a complete solution for industry and market research, which demands more sophisticated business analysis. Use them for idea generation and building an overall knowledge base.

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