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Company profiles are the backbone of business research. A solid company profile obtained from a leading publisher of business information should tell you about the company's finances, where it stands in its industry segment, any outstanding court cases or recent judgements -- even the names and contact information for current company officers. If you're looking for business profiles, they're easy to find online. You can even get some for free at sites like Yahoo Business. If you're looking to purchase company profiles from a commercial publisher, make sure you choose one that has a good company profile database -- in the millions -- and offers a free trial, or at least examples of what you'll find when you actually purchase a profile.
|Jennifer Mathes, Ph.D.|